I think the appeal of the womens game is the pace is slow enough for folks that know nothing about the game to understand it.

Add that to the winning (as women don't participate or play pretty much anywhere else) and you have pure Americana.

Lets have a picnic and cheer the pony tails once every four years and feel great about ourselves.

The womens national team want more bucks, but they have no market value outside of a USA jersey.